There’s a lot of talk today about employee engagement. Conferences are swollen by earnest discussions of how to address and manage millennials and Generation Y while also satisfying the needs of older staff.
Why has employee engagement become such a hot topic? In part, it’s because other challenges have been successfully mitigated: it’s easier than ever to raise funds to support new ideas. The web means that companies can market and sell all over the world without necessarily building channels and offices. And technology’s shift to the cloud has meant that upfront IT costs are much lower and companies can scale up and right-size without onerous penalties. So, the spotlight has moved to hiring and retention.